Resource Center

 

How to More Effectively Market Your Airport to Your Community

This is an on-going project of the Marketing and Communications Committee designed to assist airport marketing professionals to do a better job in selling the benefits of the airport to local stakeholders.

 

Advertising Trades

Advertising trade or in-kind space donations can place promotional videos in unusual locations outside of the airport.

Jacksonville International Airport/Jacksonville Jaguars Stadium

 

Economic Impact Studies

The first installment explores the methods that some airports used to convey the impact of their airport on the local economy. Contributing airports were asked to provide background on their efforts to market the results. In some cases, marketing materials are attached.

 

Contributing Airports