By Tom Smith As airports continue an effort to educate Congress to secure billions to fund a backlog of capital projects, two words of advice – localize and personalize. Messaging efforts on the Hill are lost when the focus is on the large numbers. Audiences’ attention span wanes and eyeballs begin to glaze over. The [...]
By Tom Smith If there was one crystal clear message on Wednesday at the ACI-NA/AAAE Washington Leadership Conference it was that airports need to do a much better job at telling their story to their home state congressional delegation. A strong supporter of airports and the aviation industry, Sen. Patty Murray, (D-Wash.), told the airport [...]
My job here at ACI-NA is to help our member airports gain greater financial flexibility.
By Tom Smith After an airport has that critical first meeting with an airline, such as at ACI-NA’s JumpStart, how much time does the carrier spend fact-checking the airport’s pitch presentation? It depends. During the day-long ACI-NA International Aviation Issues Seminar on Thursday here in Washington, there were a few useful or insightful nuggets [...]
By Caroline O’Reilly “We have some challenges and we have some opportunities,” said Mark Reis as he opened his first official remarks as 2014 ACI-NA Board Chair during Wednesday’s Chairman’s Honors Luncheon. “Our ‘to-do’ list is getting no shorter. If anything, it is longer and it is more imperative.” And with that, Reis wasted no [...]